Art direction
- A “lime and cyanotype” palette: a light, almost neutral canvas, ink and a single blueprint blue.
- Headings in Funnel Display at a light weight and body text in Hanken Grotesk, both hosted on the site’s own domain.
- A logo based on the elevation mark used on architectural drawings: a circle split by the ground line.
- No cards, no shadows and no rounded corners: the hierarchy comes from size, white space and fine rules.











